What type of training does a new Sales Associate receive?

The training provided to new Sales Associates at Orangetheory Fitness is designed to be comprehensive, ensuring they have a well-rounded understanding of the company and effective sales practices. This approach includes detailed instruction on product knowledge, which encompasses an understanding of the Orangetheory workout and its benefits. Additionally, the training covers essential sales techniques, empowering Sales Associates to engage potential members effectively and close deals. Customer service training is another critical component, as it equips Sales Associates with the skills to provide an exceptional experience for both new and existing members.

The thorough nature of the training reflects the importance the organization places on creating knowledgeable and proficient team members who can support the brand's goals and foster a positive environment for customers. In contrast, the other options present limited or ineffective training methods that would not adequately prepare them for their roles.