During a proper handoff, which aspect is crucial to discuss?

The key aspect to discuss during a proper handoff is fitness goals and the underlying motivations behind those goals. This conversation is essential because understanding a client's personal fitness objectives allows sales associates to tailor their approach, ensuring that they address the specific needs and desires of the client. When you engage in a dialogue about fitness goals, you foster a connection and demonstrate that you care about the client's personal journey, which builds trust and enhances the likelihood of a successful membership sign-up.

Discussing sale prices and discounts, gym facilities, and client testimonials, while possibly useful in different contexts, do not create the same depth of relationship or show the same level of commitment to the client’s personal fitness journey as talking about their goals does. By focusing on why clients want to achieve certain fitness milestones, sales associates can more effectively communicate how the offerings at Orangetheory Fitness align with those aspirations.