How does following up with members promote accountability?

Following up with members plays a crucial role in promoting accountability as it reinforces their commitment to their fitness goals. When members are reminded of their objectives, it enhances their focus and motivation to work towards achieving them. This reminder serves as a nudge that encourages them to stay on track with their workout routines and healthy habits. By fostering this connection, Sales Associates can help members acknowledge progress and identify areas where they may need additional support, making it more likely that they will engage consistently and reach their goals. Keeping the goals at the forefront also develops a sense of personal responsibility in the member, thereby enhancing their overall experience with Orangetheory Fitness.